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Friday, January 21, 2011

Floc Boutique

Warm and inviting. Sophisticated yet modern. Perfectly fitting. These are the thoughts that come to mind when we think of Floc Boutique. Store Owners, Sandra Correia and Janelle Rocher, fused their passion "For the Love Of Clothing (Floc)", and opened their store in April 2008 with the vision to be within the heart and history of a thriving Edmonton community, 124th Street, and tailor to a female clientele between the age of 25 to 45. These ladies are effortless in their retail design and demonstrate a flawless approach in creating the ultimate shopping experience for you and your girlfriends. Each garment, piece of jewelry, handbag, and even the footwear, have been meticulously handpicked to match this vision. Floc is truly refreshing in that 50% of their lines are Canadian and that they are true to their word in defining their boutique as a "one stop shop." You can find an outfit just right for the office, for a lunch and shopping date with the girls, and a great cocktail dress or evening gown for a night out in the city. Here is a small sampling of the delectable fashion pieces you can add to your wardrobe now!

I am sooo ready for Spring in this outfit! The animal print blouse is from a line from LA called EightSixty; the soft as velvet forest green skinny cargo pants are by Paige; and the necklaces are from an Ottawa jewelry designer, Loranne Kettlewell.

How sexy are these Friis gladiator sandals with the skinny cargos folded at the bottom! Super comfy and easy to walk in too!!


 I grabbed a  size small in this Covet (Canadian line) beige cardigan with braided trim and Sandra and Janelle grabbed me an extra small instead as this line fits women "generously." Very thoughtful. Thanks for looking out ladies!! May I just say that this is THE COZIEST cardigan I have ever worn. MUST HAVE!!

This Akiko jersey blue pocket dress with leaf design is absolutely beautiful on our lovely Stacey! The gold jewelry, cuff by Charlene K and necklace by Lisbeth, accent this go-to Spring outfit splendidly. Check out those boots by Miz Mooz! If you don't already own a pair of Miz Mooz, it is time to pick up a pair at Floc Boutique. These are currently on sale for about $165 and can be worn two ways (check out pic below) AND no wobbly heels or trips and falls in these babies!!

Picture these cute boots with your fave boho chic skirt, some great denim hot pants, or some flowy spring and summer dresses! The options are endless with these versatile boots from Miz Mooz.

This "heavenly" dress by Supertrash is the perfect example of a dress that is not given its due justice hanging on the rack. But look at it on Stacey. WOWZA!! We just love the Italian Renaissance-inspired graphic decorated on the silk fabric and how this dress just hugs a woman's hips in just the right places! The skinny metallic gold belt by Brave (this line is from Vancouver), just polishes this outfit!

I just had to share this close up image of the top of this dress to really capture the magnificent art detail:)

This is the Pamela dress (Canadian) that can be worn in 8 different ways. Sandra and Janelle shared with us that the designer will always create this dress in classic black and a few colors for the season! We love the sash in front and the deep V neckline. I simply adore this necklace and cocktail ring from Canadian jewelry designer, JJansen. The jewelry line is bold, edgy, and all out glam! Thank you Sandra and Janelle for avoiding a "wardrobe malfunction" and untangling our lovely Stacey out of this dress. This style looks marvelous on her!!

What outfit is complete without the right shoes for your party dress? These black satin heels  with bejeweled bows by Badgley Mischka, are just the right fit for this evening number!

Sandra and Janelle, we want to extend a huge THANK YOU for opening your AMAZING closet and hearts to Stacey and I. Both of you undoubtedly emulate fashion sensibility and personal style. We love that you not only take fashion risks, but encourage your clientele to do the same and play with their fashion choices. Thank you for being a part of the Pleasury family. Bisous!! 
If you are in search for the perfect outfit for your next event, or are looking to spruce up your wardrobe (Spring is just around the corner ladies!), head to Floc Boutique today at 10106 - 124 Street, and we guarantee your search will stop here.  *Currently up to 70% off select store items!

Additional Contact Info:

Phone: 780.447.9964
*Also, check them out on Facebook, just search "Floc Boutique"

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